Determining whether or not to pursue an MBA (Master of Business Administration) is a big deal, and I wrestled with it for a while before making my decision. The program is not cheap, after all. …
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Busting Out of Your Skill Set Comfort Zone
In marketing and in technology, if you aren't learning and growing, then you are getting closer to getting bumped out of your job. I'm sure that's the case for a number of other professions, as well. …
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StrengthsFinder 2.0 by Tom Rath
While a book like StrengthsFinder 2.0 won't be the one thing to set you on your true path in life, I found it to be a transformational point in my development. I first read StrengthsFinder 2.0 while …
Personality Tests, Aptitude Tests, and Limitations
I recently read through the book 80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More by Perry Marshall, and I really enjoyed the challenge that the book presented in terms …
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Start with Communication Theory
Communication theory is a foundational explanation of how we convey meaning. In today's hyperconnected world, the theory is more important than ever. In the day job, I spend a lot of time helping …
The Art of Social Media
On the cover of the book The Art of Social Media, authors Guy Kawasaki and Peg Fitzpatrick set the expectations with their subtitle: “Power Tips for Power Users.” They’re not kidding. This …